Why Is It Important To Have Knowledge About Different Cultures When Dealing With Customers?

How does culture affect customer service?

Companies that build a culture where employees feel trusted and empowered to make decisions reap the benefits when team members take ownership of issues and work to resolve them in a positive manner.

And when companies reward that behavior, they create a positive cycle that results in a better customer experience..

What is culture and why is it important?

In addition to its intrinsic value, culture provides important social and economic benefits. With improved learning and health, increased tolerance, and opportunities to come together with others, culture enhances our quality of life and increases overall well-being for both individuals and communities.

What defines a culture?

Culture is the characteristics and knowledge of a particular group of people, encompassing language, religion, cuisine, social habits, music and arts. … The word “culture” derives from a French term, which in turn derives from the Latin “colere,” which means to tend to the earth and grow, or cultivation and nurture.

How do you communicate cross culturally?

Below are four simple tips to keep in mind when interacting and communicating with others in your organization.Keep an open mind.Have at least some knowledge of people’s cultural backgrounds.Practice active listening.Watch your nonverbal communication.Maintain a personal touch.

What does cross cultural experiences mean?

“Cross-cultural Encounters” allows students of diverse cultural backgrounds to mix and learn from each other. … So they are both in the same position as foreign language learners still on their way to improving their language skills.

Why is it important that managers understand cultural differences?

International managers need to understand cultures of a wide range of societies in order to function effectively. Cultural knowledge can help with dealing with customers, suppliers, employees, and regulators. … The better one understands local culture, the better one can tailor products and marketing to local tastes.

What are the four types of culture?

4 Types of Organizational CultureType 1 – Clan Culture.Type 2 – Adhocracy Culture.Type 3 – Market Culture.Type 4 – Hierarchy Culture.

Why it is important to learn about other cultures?

It Promotes Understanding. Lots of problems can arise from misunderstandings, especially because we live in a multicultural world. By learning and understanding different cultures you understand why people do things the way they do. When you identify with other people, you sympathize with their situation.

How do you develop customer service culture?

Here are some things to keep in mind:Start with the right people. … Make sure everyone understands the basics. … Give them the freedom to do the right thing. … Reinforce and realign. … Define your customer service vision. … Let the vision guide your hiring decisions. … Train everyone. … Model the behavior.More items…•

How can a strong service culture benefit the customer?

Better communicationBetter organization within the company. When employees receive customer service training, their skills and personalities may be matched to roles that suit them best. … Greater employee motivation. … Greater profits and reduced costs. … Richer customer experiences. … Greater customer loyalty.

What are the challenges of cross cultural communication?

Working on Common Cross-cultural Communication ChallengesDifferent Communications Styles.Different Attitudes Toward Conflict.Different Approaches to Completing Tasks.Different Decision-Making Styles.Different Attitudes Toward Disclosure.Different Approaches to Knowing.

Why is it important to understand other cultures in business?

Understanding a country’s culture is a sign of respect. It also helps to foster effective communication, a vital factor in business success. … Values and attributes such as frugality, trust and endurance may be viewed differently in other countries.

Why is it important to have cross cultural skills?

The Cross-cultural skills help people to understand more about themselves via learning about others. … Helps in Motivating: One of the common outcomes of cross-cultural skills is that people start to see clearly their roles within the workplace.

Why is it important to be culturally aware in the workplace?

The answer; by promoting cultural awareness in the workplace and improving your employees’ cultural literacy skills. This is particularly important in today’s multicultural environment. It can help prevent cultural conflicts and allow your employees to better deal with foreign customers and colleagues.

What is the relationship between company culture and customer service?

But to consistently deliver a positive experience to customers, a business needs a strong culture behind it. While businesses may not set out to treat their customers badly, a poor company culture has a habit of shining through. Great customer service stems from a positive company culture.

How do we understand other cultures?

Here are 7 of our top tips towards learning about a different culture.Learn the Language. The first step towards learning about a different culture is learning the native language. … Get Festive for the Holidays.Try New Food.Don’t be Afraid to Ask Questions.Visit a Museum.Listen to Local Music.Keep an Open Mind.

Why is it important to show consideration for their respective cultures and needs when dealing with customers?

When customer service representatives acknowledge and respect diversity, they have a greater opportunity to attract and retain diverse customers, build better rapport with them and increase customer satisfaction.

What is impact of culture on business?

The influence of cultural factors on business is extensive. Culture impacts how employees are best managed based on their values and priorities. It also impacts the functional areas of marketing, sales, and distribution. It can affect a company’s analysis and decision on how best to enter a new market.